Just like any hiring manager or prospective employer who is well versed in salary negotiations amongst job candidates, media buyers are required to be good at the negotiation process as well. Having learned a trick or two over the years…
Offline consumer buying behaviour refers to the buying behaviour of consumers who prefer to visit traditional forms of marketing tools. This includes marketing tools such as: Offline consumers are heavily influenced by in-person activities which differ significantly to online consumer…
Singapore is a bustling metropolis with a population of over 5 million people. This makes it a cost effective and perfect place to advertise your business events, features and products! There are many high traffic venues in Singapore where you…